All-New 2017 Kia Sportage Receives Top Safety Pick Plus Rating From The Insurance Institute For Highway Safety

IRVINE, Calif., April 11, 2016  /PRNewswire/ -- Demonstrating Kia Motors' ongoing commitment to safety and continuous improvement, the all-new 2017 Kia Sportage has earned the highest designation possible – Top Safety Pick Plus (TSP+) – from the Insurance Institute for Highway Safety (IIHS) when equipped with optional front crash prevention.  The rating reflects top scores in each of five crashworthiness tests as well as the integration of driver assistance technologies to aid in crash prevention.

"The Insurance Institute for Highway Safety is one of the most recognized and respected organizations in the industry when it comes to evaluating vehicle safety, and as such, the Top Safety Pick Plus designation is a significant achievement," said Orth Hedrick, vice president, product planning, KMA.  "We are especially proud to have our all-new Sportage earn that TSP+ rating in light of IIHS' new, more challenging standards, validating the efforts of our engineers and the priority we place on safety." 

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